CC

The Counsellors Cafe

Magazine

2018

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May 16, 2019

One of my primary goals as a psychologist for the past 25 years has been to help people to move away from a status quo they have identified as not working for them. A status quo metaphor would be the proverbial water taking the same pathway running down the hill.

March 14, 2019

Most shoppers are completely oblivious to the hypnotic power of branding and advertising. The science of selling is sophisticated and subliminal. Everything from the position on the shelves to the smell in the store is designed to make us spend more. It’s the subconsci...